[S2E5] 15 Points
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Local Voices is a new podcast series from the Fine Arts Museums of San Francisco designed to celebrate art and Bay Area creativity. Local Voices highlights unique perspectives from Bay Area visual artists, musicians, scholars, community leaders, and thinkers aimed to reframe exhibitions and collections through relevant and local narratives. Through these diverse access points, we welcome the Bay Area community and beyond to engage in meaningful and inspiring narratives.
Gregg Profozich [00:26:41] Excellent, excellent points. I think those are very creative ways and very simple things that can be done. But as you were talking, I was thinking about how important it is to have a well-thought-out user experience. Stand in the customer's shoes and figure out what they're going to experience when they come onto your site, and how they go through it, and make it as easy as possible. Make it easy for them to get to what they want, and interact, and move on with the other things in their very busy, cluttered lives. I think those are some key things I took away from this portion of the conversation. Let's talk a little bit more about your internal learnings. What did you learn about your business and/or your industry when you started selling online Rob, why don't you take this one first
Gregg Profozich [00:36:31] Derric, some great points there. Thank you so much for sharing a wide variety of different platforms. So, I think it's important to our users that anybody setting up a site really takes some time to do some research and looks for the best tool to meet their needs. So, Rob and Linh, let's move into the staffing. We've talked about the online platforms. What did you have to do internally Did it require more people Did you have to repurpose people you had What did you need to do to get up and running on an eCommerce platform
Rob Lightner [00:41:30] Yeah, yeah. Those are great points. Oftentimes, as we all know, you have an idea in marketing, especially. You do something and you're like, \"It's a great idea. Did it work I don't know, but I really liked it.\" 59ce067264
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