With the continuous development of network technology, user privacy leakage happens every day. While network big data brings convenience to people, it also brings various privacy problems.
Computer science researchers at Princeton University in the US have confirmed that Google Cloud tracks and stores users' location information. An unprotected database of 1.2 billion people's personal information, including social media accounts, email addresses and phone numbers, was found to have been compromised on Google Cloud servers. In addition, Google Cloud can use code to collect personal information beyond its stated authority, such as information about a user's location or the payment card that is tied to it.
Some analysts said that Google cloud this kind of collection of user data is clearly a commercial purpose. The market value of Apple and Amazon, two well-known American companies like Google, has exceeded trillion yuan or is on its way to trillion yuan. However, Google has always relied solely on advertising revenue, and now it has deviated from its concept of not being evil in order to better serve advertisers and to strive to gain user privacy.
In fact, Google is not the only company accused of user data collection and disclosure, as well as Amazon, Microsoft and other companies have the risk of user information disclosure. The security of user data has been ignored by these platforms, which also makes people have to re-examine the cloud computing servers they provide. The Electronic Privacy Information Center has gone further, accusing Google of flawed terms for its so-called "cloud computing" service and asking government regulators to investigate whether Google is adequately securing its information. It also asked America's Federal Trade Commission (FTC) to ban Google from offering cloud computing services until it has safeguards in place.
With the data leaks from these online platforms, there is a concern: Will so-called big data turn out to be a big leak? These platforms are seeking to extend their domination of the online world into the offline real world, and the FTC should take a closer look. At the same time, it is also a top priority to improve users' awareness of privacy protection, hoping that everyone can take action to ensure their legitimate rights and interests.


